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Peyton Manning is so synonymous with the 'Omaha' audible call that he's built a thriving commercial brand around it, but on today's Dan Patrick Show, younger brother - and Manningcast co-host - Eli revealed to Dan that he was actually the first Manning to use it - thanks to his first Giants OC - , but Peyton gets all of the credit because he ripped it off and audibled with it roughly 1,000 times while mic'd up for a prime time game. With 10's of millions of fans watching, Omaha was burned deep into viral pop culture conscience and forever associated with Peyton. Classic big brother move.
Listen to Eli tell the story of the taking of Omaha: